23A - Your Venture's Unfair Advantage
Generate a list of all of the resources in your venture (produce a list of at least 10 resources that you already possess). This can include your human capital, social capital, financial capital, and capabilities. You may also discuss the organizational culture you intend to create (but, obviously, it's not a resource that you have, now.) Conduct a "VRIN" analysis for each resource. That is, describe, for each resource, how it is valuable, rare, inimitable (how hard it is to copy by others), and non-substitutable (are there other resources that can provide the same benefits?). 1. Hours of Operation: Most active during general store hours 7am-11pm. The app is pretty much active 24/7 Valuable - Customers want to be able to rely on this app whenever they go shopping Rare - Imitable - Others can copy this Non- Substitutable - there are resources that can provide the same benefit 2. Customer Service: Is offered 24/...